From concept to best-selling product, end to end
Client
Momenterie
Year
2022-2024
Momenterie is a personalized print brand where I came in without a fixed scope. Early on the work covered a range of areas (store improvements, design work, marketing) the kind of broad contribution that early-stage companies need before they've figured out where to double down.
That focus eventually landed on Citymaps. The product existed as a concept but hadn't been fully developed or brought to market properly. I took it from that point all the way through - the product design, the configurator experience, the landing page, and the marketing side. Every part of the customer journey, from first impression to purchase, was built and iterated on as a single connected effort rather than handed off between people.
Citymaps went on to become Momenterie's most successful product and now accounts for the majority of the company's revenue.
Scope of Work
